Question 1

What is Clean Launch?

Accepted Answer

Clean Launch is an all-in-one software platform built specifically for residential exterior cleaning companies — power washers, soft washers, window cleaners, and roof washers. It turns a street name into a complete acquisition workflow: AI-rendered postcards showing each homeowner's actual house freshly cleaned, an upfront bundle price, a per-home personalized landing page with multi-service picker and deposit button, recurring annual scheduling, and a built-in CRM that tracks every scan through to job complete.

Question 2

How much does Clean Launch cost?

Accepted Answer

$1 per mailed cleaning quote, flat — print, postage, all-in. Account creation is free. Rendering is free. You only pay when you decide to mail. No monthly subscription, no minimum, no annual contract.

Question 3

Which services does Clean Launch price?

Accepted Answer

Four exterior services priced per surface: house soft wash (per sq ft of wall area), driveway power wash (per sq ft), window cleaning (interior + exterior, per window), and roof soft wash (per sq ft of roof). Bundle discount auto-applies at 2+ services. Annual recurring scheduling saves another 15%.

Question 4

What is the average return on Clean Launch's mailed quotes?

Accepted Answer

Cleaning companies using the Light Launch family of platforms average $32 in install revenue for every $1 spent on mailed design quotes. A typical 200-postcard bundle campaign costs $200 and returns around $6,400 in cleaning revenue at the average — with annual recurring stacking on top.

Question 5

Who is Clean Launch for?

Accepted Answer

Clean Launch is built for residential exterior cleaning companies running power washing, soft washing, window cleaning, or roof washing routes — and especially for combined operators who run two or more of those services together. New companies use it to fill the spring schedule; established operators use it to scale beyond door-hangers and referrals.

Question 6

How does annual recurring work?

Accepted Answer

Homeowners can opt in to recurring annual cleaning on the customer portal. Card on file is captured via Stripe; the same crew comes back the same time next year and the homeowner is charged after the visit. Recurring subscribers get a 15% loyalty discount on the bundle and can cancel anytime. LTV compounds across years — one postcard often covers 3-5 cleanings.

Question 7

Is there a money-back guarantee?

Accepted Answer

Yes — on your first $1,000 campaign. If you spend $1,000 on Clean Launch and don't make at least $1,000 back in cleaning revenue, Dave refunds your campaign spend personally. No questions.

Show homeowners their house
— freshly cleaned.

Four steps. One bundle. A booked job.

Measure the surfaces

Render the clean

Price the bundle

Mail and book

Show homeowners their house— freshly cleaned.